Caitlin Clark trading cards are in hot demand
Clark’s “Blue Viper 1/1 Auto” card rapidly sold, demonstrating the Iowa superstar’s high market worth. Unlike conventional auctions, this card was sold in a Dutch Auction format, with the price dropping every five minutes. However, because to the tremendous demand for Clark’s memorabilia, the card sold promptly at its original price, eliminating the need for a price drop.
In addition to the Caitlin Clark sale, Panini published other versions of Clark’s cards. These varied from a base card priced at $9.99 to a non-autographed version of the Blue Viper 1/1, which sold for $3,000 within minutes, according to Will Stern of Cllct.
Other WNBA top draft picks, including Cameron Brink, taken second by the Los Angeles Sparks, Kamilla Cardoso, third by the Chicago Sky, and Angel Reese, seventh by the Sky, all had cards issued as part of the same series. Brink and Reese have some of the most expensive cards, starting at $1,500 and $1,000. Both of these cards sold quickly for their original values. Other WNBA rookies that received cards included Rickea Jackson, Nika Mühl, Jacy Sheldon, and Alissa Pili.
In total, 64 variations of the cards were released.
Caitlin Clark’s impact on the sports card market
Clark has shattered records not only on the basketball court, but also in the sports memorabilia industry. Her prior cards, particularly during her college days at Iowa, have garnered exorbitant sums. Her 2022 Bowman University Superfractor 1/1 Rookie Auto card sold for $78,000 earlier this year, breaking the record for women’s basketball cards. The sale broke the previous marks held by a 2004 Diana Taurasi card and many WNBA player cards.
Clark, who was awarded the 2024 Naismith Women’s Player of the Year and led the Hawkeyes to their second straight NCAA championship game appearance, has been compared to NBA star Steph Curry because of her scoring abilities.
Clark signed with Panini in March, becoming the company’s first exclusive female athlete for multiple years. One of the first products to be released under the deal was a special Panini Instant Card honouring her previous scoring records. In addition to conventional card releases, Panini intends to continue offering limited edition memorabilia such as signed artefacts, unique prints, and special inserts.
This collaboration is likely to pave the way for future collaborations with other female athletes, as Panini seeks to broaden its representation of women’s sports. Clark’s card sales performance, especially the quick sell-out of her Blue Viper 1/1 Auto card, indicates the high market potential and fan interest in women’s basketball memorabilia.
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